2026 Comparison
Natalia vs Locomotive: Which Solution for Your Dealership?
Two different approaches to customer communication. Here's what each does.
Complete comparison table
| Criteria | Natalia | Locomotive |
|---|---|---|
| Main channel | Phone and WhatsApp | SMS |
| Call answering | AI picks up 24/7 | Handles missed calls |
| Conversational AI | Real-time contextual LLM | Static SMS templates |
| Automatic appointment booking | Autonomous AI | Via human agent |
| Smart transfer | To the right agent | No |
| Pricing | Transparent (99-499 euros/month) | Sales contact required |
| Website webchat | Coming soon | Native |
| Automated Google reviews | Not native | Native (+400 reviews/year) |
| Auto portal leads | Coming soon | LeBonCoin, LaCentrale |
| DMS integrations | Via API (Web service action) | Wide (KeplerVO, Spider VO...) |
| Installed base | In development | ~300 dealerships |
What Natalia does that Locomotive cannot
Answer calls (not just manage them)
Locomotive notifies when a call is missed. Natalia picks up before it becomes a missed call. The AI understands the request, qualifies and transfers or takes a message.
Native WhatsApp
Your customers write on WhatsApp, the app they use every day. The agent answers them 24/7, qualifies the request and alerts your team.
Conversational AI (not templates)
Locomotive sends pre-written messages. Natalia understands context and adapts. Real dialogue, not a script.
What Locomotive does better
Integrated webchat
A widget on your site that captures visitors and continues via SMS. Coming to Natalia soon.
Automated Google reviews
Locomotive sends review requests after interactions. Jaqu'Auto got +400 reviews/year this way. Natalia doesn't do this natively.
Portal lead recovery
Pulls leads from LeBonCoin, LaCentrale automatically. Coming to Natalia soon.
Who should choose Natalia?
- You lose calls (busy salespeople, lunch break, evenings/weekends)
- Your customers prefer WhatsApp to SMS
- You want AI that truly qualifies, not templates
- Pricing transparency matters to you
- You need voice responses, not just notifications
- You want your customers to get a WhatsApp answer at any hour
Who should choose Locomotive?
- You need a webchat on your website right now (coming soon to Natalia)
- Google reviews are a strategic priority
- You want to recover LeBonCoin/LaCentrale leads right now (coming soon to Natalia)
- You prefer an established solution with a large installed base
- SMS is sufficient for your clientele (available on request at Natalia)
- You don't have a problem with unanswered calls
Pricing comparison
Natalia
Publicly displayed pricing
No commitment, cancellable anytime.
Locomotive
Sales contact required
Prices not publicly disclosed. Estimate based on market.
"We tried both. Locomotive told us when we missed calls. Natalia stops us from missing them. That's the difference."
Frequently asked questions
Can Natalia replace Locomotive?
Does Natalia integrate with the same DMS as Locomotive?
Why is WhatsApp better than SMS?
Will Locomotive add voice AI?
Can you use Natalia AND Locomotive at the same time?
What's the ROI comparison?
Natalia also runs as a call center solution
The AI answers inbound calls 24/7, qualifies them, and routes to the right agent.