---
title: "AI for Dealerships | 24/7 Calls, Bookings - Natalia"
description: "40% of dealership calls are lost. Natalia answers 24/7, books service appointments, qualifies new/used car leads. -31% missed calls. Free demo."
url: https://getnatalia.com/en/automotive/
lang: en
---

  

# Natalia answers, transfers and books appointments for your dealerships

AI that picks up when your team is busy with showroom customers. Connected to your business tools.

[Book a Demo](https://getnatalia.com/en/contact)

**40% of dealership calls go unanswered.** Receptionists are with customers. Phone rings. Nobody picks up. Prospect goes elsewhere.

## Where does AI stand in the auto industry in 2026?

The numbers from the Anfa study, relayed by Le Journal de l'Automobile.

of dealership calls go unanswered

30–35%

of after-hours contacts an AI can handle

0

The adoption gap

**0** already use AI

**0** don't use it yet

Out of 100 automotive professionals surveyed, 6 report using AI.

Source: Anfa study (French national association for automotive training, December 2025), relayed by Le Journal de l'Automobile no. 1349, April 2026.

[See all the 2026 numbers](https://getnatalia.com/en/automotive/ai-adoption-dealerships)

## What goes wrong

1.  ### Missed calls

    Your receptionists are with showroom customers. Calls go unanswered, people hang up.

2.  ### Closed hours

    Customers call during lunch, after 6pm, on Saturday afternoon.

3.  ### Slow booking

    Service appointments take time. Calendars aren't synced.

4.  ### Lost leads

    Prospects who can't reach you try the dealership down the road.

Every missed call is a lost opportunity. Every customer who hangs up may be **a vehicle sale or maintenance that slips away.**

## Our solutions

-   ### Available 24/7

    Natalia answers calls even outside business hours, during breaks and weekends.

-   ### Appointment booking

    Connected to Service Box or MecaPlanning, Natalia offers time slots and validates appointments directly.

-   ### Smart transfer

    Natalia identifies the need and transfers to the right department: new cars, used cars, service, parts.

-   ### Integrated

    Connected to your DMS (Nextlane, CDK Global, DC's Net, etc.) for perfect synchronization.

## The Overflow Problem

1.  Busy Saturdays with all salespeople occupied

2.  Lunch break 12pm-2pm when no one answers

3.  Calls after 7pm when the dealership is closed

## WhatsApp Conversation Example

A customer calls about the Golf seen on La Centrale, but reaches voicemail...

N

Natalia

Online

Hello, this is Natalia from \[Dealership\]. I'm sorry, our advisors are currently on another call. Can I help you with your project?

9:10

I wanted to know if the Golf from the ad is still available.

9:13

Yes! It's in stock at the Lyon dealership. Here's the complete spec sheet 📄 Golf-VII-2024-specs.pdf. Would you like me to book a test drive for tomorrow morning at 10am?

10:12

Yes perfect, tomorrow at 10am.

10:15

Noted! You'll receive a confirmation by SMS. See you tomorrow!

11:14

Type a message

ROI & Performance

## KPI & ROI

€63

Cost per Lead in automotive

On 100 missed calls = €3,000 to €5,000 in lost gross margin

Avantages Natalia

-   Saved lead cost: €63
-   Recovered workshop appointment value
-   Secured new/used car sale

## Compatible with your business tools

Native integration with leading automotive industry solutions

![Nextlane](https://getnatalia.com/en/nextlanePng.c7b70e1d.png) ![MPA](https://getnatalia.com/en/logoMpaPng.8d49f6d8.png)

## Concrete use cases

The goal is not to replace humans at the dealership but to assist them so they can focus on high-value tasks. With these 4 use cases, we address 80% of incoming call needs at dealerships.

1.  ### Workshop appointments

    Connected to your business calendar, Natalia offers time slots, confirms with the customer and enters information directly into the software.

2.  ### Qualify leads

    Natalia handles 100% of incoming requests. During the conversation, she qualifies the need and sends information to the relevant department.

3.  ### Call transfer

    20% of dealership calls are transfers, which takes time and breaks your team's productivity.

4.  ### General inquiries

    Answers to recurring requests from your knowledge base. Natalia improves over time.

## Explore our solutions by sector

### AI Call Center

Automate 60% of your inbound calls with AI

<https://getnatalia.com/en/call-center>

### AI Helpdesk

Automated L1 technical support voicebot

<https://getnatalia.com/en/helpdesk>

## They chose Natalia

-   > "Before Natalia, we were easily losing 30 calls every Saturday morning. Salespeople are in the showroom, nobody picks up. Now the AI takes over, qualifies the need, and sends us a summary by email. We recovered 4 sales in the first month, just from calls we would have missed."

    J

    Jean-Marc Lefebvre

    Sales Director, Defrance Automotive Group

-   > "The workshop schedule was a nightmare. Customers would call back 3 times to get a slot, it blocked the line. Since we connected Natalia to MecaPlanning, she offers available slots directly. Customers are happy, and I no longer spend my day on the phone."

    S

    Sophie Mercier

    Service Manager, Toyota West Park

-   > "I run my dealership with 3 people. Last summer, we almost lost a customer who wanted a used Clio he saw on LaCentrale. He called during our lunch break. Natalia answered, sent him photos via WhatsApp, and booked a test drive for the next day. The sale was signed within the week."

    P

    Philippe Durand

    Owner, Auto-Selection 44

## Related

### Workshop booking

Service and maintenance appointments booked into the planner, 24/7.

<https://getnatalia.com/en/automotive/workshop-appointment-booking-ai>

### Workshop quote follow-up

Pending quotes and repair orders followed up by call and WhatsApp, none forgotten.

<https://getnatalia.com/en/automotive/workshop-quote-follow-up-ai>

### After-sales calls

Repair status, qualified message and routing to the right desk.

<https://getnatalia.com/en/automotive/dealership-after-sales-calls-ai>

### Switchboard overflow

Absorb Saturday and lunchtime call peaks without hiring.

<https://getnatalia.com/en/automotive/dealership-overflow-switchboard-ai>

### Missed call follow-up

Automatic WhatsApp in under 10 seconds. 7x more replies than email.

<https://getnatalia.com/en/whatsapp>

### Calculate your ROI

Run your numbers in 30 seconds.

<https://getnatalia.com/en/calculator>

### Natalia vs Locomotive

Head-to-head comparison.

<https://getnatalia.com/en/comparisons/natalia-vs-locomotive>

## FAQ - AI for dealerships

### Natalia vs Locomotive: what's the difference?

Locomotive handles missed calls after they happen (notification + SMS). Natalia answers BEFORE they become missed calls. Real-time conversational AI, not SMS templates. WhatsApp (45% response rate) instead of email (6%). Both can work together: Locomotive for webchat and Google reviews, Natalia for voice and WhatsApp.

### Does Natalia work with my DMS?

Works with Nextlane, MPA, and Bee2Link natively. Other DMS (CDK Global, DC's Net, Spider VO): API integration in a few days. If your DMS has an API, we can connect.

### What does a lost lead cost at a dealership?

Acquiring an automotive lead costs 63 euros on average (automotive industry data, 2025). A missed call = 63 euros opportunity cost. 100 missed calls per month = 6,300 euros in lost leads, or 3,000-5,000 euros gross margin to competitors.

### Can Natalia book workshop appointments?

Yes. Connected to your workshop schedule (Service Box, MecaPlanning, or DMS API). Checks available slots, offers times, confirms in the system. No human needed.

### How long to deploy Natalia?

Pilot in 48 hours. Full deployment with DMS integration takes 2-4 weeks depending on your setup.

### Does Natalia replace receptionists?

No. Natalia handles overflow: showroom busy, lunch breaks, after 7pm, weekends. Qualifies calls, answers simple questions, transfers the rest. Your team focuses on selling.

### Need end-to-end support?

For optimal Natalia integration in your organization, our partners [NoBullshit Conseil](https://nobullshitconseil.com/?mtm_campaign=partner&mtm_source=natalia&mtm_medium=referral) support call flow auditing, deployment and team training.

[Discover the full journey](https://getnatalia.com/en/partner-nobullshit-conseil)

## We define the pilot framework together during an initial meeting.

[Book a Demo](https://getnatalia.com/en/contact)

## Natalia also runs as a call center solution

The AI answers inbound calls 24/7, qualifies them, and routes to the right agent.

[See the AI call center solution](https://getnatalia.com/en/call-center)
